Swedish Online Casino Industry Is On The Rise

Home > Articles > 16 Sep 2007

 
It’s no secret that while the US online gambling industry continues struggling with the Unlawful Internet Gambling Enforcement Act, the situation is quite different at other parts of the world. Although Asia is considered by many the market with most economical potential, it seems that many Europeans are starting to discover the online casino world as well. Swedish people, for example, are betting these days more than ever before, according to the Swedish radio station Sveriges Radio International. Svenska Spel, the state-run gambling monopoly, recently announced that it is expecting a 40 percent jump in the total amount of money bet at their online casino, while a leading sports gambling firm is reporting a 30 percent rise in online bets during the last six months.

While there might be more than one reason for this sudden raise, the fact that Swedish online casinos started offering more games to bet on, may well be the main factor. In contrary to the past, those online gambling sites now offer soccer and horse racing bets, along with more traditional games, like bingo and poker. An effective advertising, as well, certainly had a part too in this latest growth of popularity

All the forecasts predict that 2007 will end up as being the most feasible year ever for both offline and online Swedish casino. Everyone at the industry, and not only in Sweden, hopes that this trend will continue and expand to other countries in the region as well. After all, more online players means more potential clients, which also means more money and revenues.

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